What does the term "bronzer" refer to in tanning products?

The term "bronzer" refers to a tanning product designed to provide immediate color to the skin after application. This effect is often achieved through the use of dyes or pigments that stain the skin temporarily, giving it a bronzed appearance right away. This instant effect can enhance the look of a tan or provide a desired glow before an individual has had time to naturally tan, whether from the sun or a tanning bed.

Bronzers are particularly popular among those who want quick results for events or occasions. They usually wash off with soap and water and are not designed to provide long-lasting pigmentation. Instead, they serve as a cosmetic enhancement, allowing users to achieve a bronzed look instantly while any underlying tanning process continues.

Other options describe products that have different functions: preventing tanning, removing tan, or serving as a pre-tanning aid, all of which do not align with the primary purpose of bronzers.